All open cases

Future needs of businesses

This case allows you to learn foresight methods and business model design. If successfully selected, you get to implement your project under the supervision of the top management of an international consulting. Case includes monetary prices.

 

Contents: Business Model Canvas, Creativity Techniques, Foresight
Language: English, German
Industry: Service

Municipalities (only German)

Gestalten Sie die Informationspolitik von morgen mit!

Contents: Creativity Techniques, Marketing Mix
Language: German
Industry: Public Sector

How to use inhabitant satisfaction

Here you gain professional experience how to use already established resources to exploit new business opportunities. You learn what a business model is and how one can be created from the ground up. You also learn about process design. 

 

Contents: Business Model Canvas, Business Modell, Creativity Techniques, Digitalization
Language: English, German
Industry: Public Sector

Panta Rhei: Future scenarios for an industry provider

In this case study you will learn how to predict the future! You will become familiar with methods that enable companies to plan all kinds of future scenarios and make tomorrow’s decisions, today.

Contents: Business Modell, Creativity Techniques, Foresight
Industry: Engineering

A Rich Lady plans the future – with you

This case allows you to start your own business in accordance with the lean-start-up methodology. If successfully selected, you will get CHF 60’000 as starting capital. 

Contents: Business Model Canvas, Creativity Techniques, Lean Startup
Language: English, German
Industry: Startup

Pharma: New Ways to Women’s Well-Being

In this case study you will gain professional experience in the development of an assortment expansion. You will become acquainted with the Business Model Canvas and will learn how to apply it.

Contents: SWOT-Analysis

Strategy in the case of BeeUp

In this case you will learn how a digital service provider can make strategic partnerships. The ability to use strategic partnerships in business development is essential in many industries. If the case is addressed successfully there is the opportunity of employment by both BeeUp as well as well as its strategic partners.

Contents: Digitalization, SWOT-Analysis

Two sides of the coin: The BeeUp Case

In this case you will learn how to market digital services. In particular, you will deal with network effects, which are extremely important in marketing digital services. Creating a successful marketing concept could lead to employment. Both the client as well as her strategic partners are looking for staff skills in this area.

Contents: B2B Marketing, Creativity Techniques, Digitalization, Marketing Mix, Two Sided Market
Language: English, German
Industry: Service, Startup

New Impulses in Pharma Marketing

In this case study you will gain professional experience in the development of a communication concept in the pharma industry. You will become acquainted with the Marketing-Mix and will learn how to apply it.

Contents: Creativity Techniques, Marketing Mix
Language: English, German
Industry: Life Science, Pharma

Being on Fire in Life Science: New market sought

In this case you learn to create new business units by applying creativity techniques for identification and other business methods for evaluation and planning.

Contents: Creativity Techniques, SWOT-Analysis
Language: English, German
Industry: Life Science

New applications for narrow channels

In this case study you will gain professional experience in industrial services, and the injection molding industry in particular. You will learn what a business model is and how to create one from scratch.

Contents: Business Model Canvas, Creativity Techniques, Lean Startup
Language: English, German
Industry: injection molding industry

From Underground to the Sky: Communicating the Applications of a Technology

In this case study you will gain professional experience in developing a communication concept for a technology service provider. You will become familiar with effective B2B marketing and how to develop it in practice.

Contents: B2B Marketing, Creativity Techniques, Marketing Mix
Language: English, German
Industry: Service